Comments for Bowe's Blog

Comment on Safe Sex, Social Norms, and Bad Breath by Owning the Kiss | Essentially Erica

Owning the Kiss | Essentially Erica — Tue, 27 Dec 2011 23:23:28 +0000

[...] rather uses that idea and slogan to further convey Dentyne’s long quest of trying to “own the kiss.” On Eric Bowe’s blog entitled, Safe Sex, Social Norms, and Bad Breath, he argues [...]

Comment on Let’s Talk Turkey by Eric Bowe

Eric Bowe — Fri, 18 Nov 2011 02:57:06 +0000

Hey thanks Lendell, nice article.

Comment on Let’s Talk Turkey by Lendell

Lendell — Thu, 17 Nov 2011 13:20:23 +0000

Here you Go Eric, this is a more analytic approach to finding the best bird.

http://www.cooksillustrated.com/tastetests/overview.asp?docid=19051

Comment on Solving Toyota’s Safety Perception: Ads versus Action by AC

AC — Wed, 05 Oct 2011 21:10:03 +0000

Great blog! It helped me gain some valuable insight on Toyota’s actions after the recall, and allowed me to interpret the post-recall marketing strategy.
Thanks!

Comment on Hijacking a Ritual by Eric Bowe

Eric Bowe — Wed, 21 Sep 2011 11:41:35 +0000

I like the idea of pitting fans against each other, nice way to top into team communities. BTW: Nice ND/MSU reference

Comment on Hijacking a Ritual by Bill W

Bill W — Tue, 20 Sep 2011 15:29:18 +0000

Hey Eric:
I noticed this one too and what do you know? You finally do a blog post and there it is. Yes! I liked the whole concept of Table-Gating. (And while the “musical parody” radio spot might be lost on much of their audience, I find it hilarious.) I like your additions, too. If we were “ideating” like back in the day, I’d suggest building on yours with contests between the fans of the different teams. Many of the teams have ex-patriates all over the country. The different streamings and gamings could be made even specialer by pitting the ND fans across the country against the MSU fans across the country (to pull an example out of the air) somehow…

Comment on Urban Brand Myths: The Dark Side of Social Media by lysine side effects %0B

lysine side effects %0B — Thu, 07 Jul 2011 11:22:07 +0000

aspartame has some nasty side effects too plus its long term effects on health is still not known*

Comment on FaceShopping: The Sleeping Giant by business review

business review — Sun, 24 Apr 2011 07:05:53 +0000

Whether it drips percolates or grinds brew enjoy a perfect cup of coffee at home anytime .. Go to any department store or kitchen supply shop and youre met with a bewildering array of coffee machines. One of your first considerations will be your budget and you can produce a great cup of coffee from a reasonably priced machine.

Comment on Advertising 1.0 is dead. So why are so many clinging to it? by Eric Bowe

Eric Bowe — Mon, 18 Apr 2011 16:01:10 +0000

agreed. question for you is: what true success stories are out there?

Comment on Advertising 1.0 is dead. So why are so many clinging to it? by Lendell

Lendell — Fri, 15 Apr 2011 15:10:41 +0000

Hey Eric,

Good stuff, totally agree, from an analytics perspective, the agency that can show the performance and optimization opportunities for each of the X touch points will be golden and have the competitive advantage.

Rock on….