I received an email today inviting me to try a new crispy chicken taco via facebook. However, getting the coupon seems to be a little loco (their words, not mine).
On the first Monday of March I received an email from Nabisco. The email was an invitation to become a fan of Nabisco Cookies on facebook. Actually it was more than an invitation — it was a fan bribe. Nabisco is offering free cookies, sort of, if I become a fan. The email made me wonder how well bribes work. Secondly, if someone does join based on a bribe, how much of a fan of the brand are they?